Archive for June, 2007

Thursday, June 28th, 2007

3 Steps to checking for true PR ranking

3 Steps to checking for true PR ranking:

“Buying a highly ranked (PR5 or above) site or domain for a reasonable price can be a tempting proposition. Site with that ranking can be used to help build valuable links for your blogs, drive traffic to your lesser ranked blogs/sites, or engage in link sales to other bloggers and site owners. At one time or another you may have come upon a site”

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Thursday, June 28th, 2007

Should a business blog be personal?

Should a business blog be personal?:
I posed the question, “ How personal should a business blog be ?” in January 2007, in my travel blog. I’m not sure that there is a definitive answer to this question, as ever it is a matter for personal judgment and balancing priorities. My…

Monday, June 25th, 2007

Monetzing your videoblog with the first contextual online video advertising platform

blinkx, the world’s largest video search engine, today unveiled AdHoc, the first contextually relevant video advertising platform. Just as Google’s AdSense transformed advertising on the Text Web, blinkx’s AdHoc platform will revolutionize video advertising by matching compelling, customized, TV-style ads to your audience on the Video Web.

blinkx’s AdHoc platform offers content partners and advertisers a unique value proposition — video advertising which combines the emotive power of TV promotion, with the relevance and utility of contextual search advertising. This is an exciting prospect, not only in terms of enhancing viewer experience, but also in increasing the effectiveness of campaigns.

“As video choice continues to explode, consumers desperately need tools that help them easily find what they’re interested in,” said Tim Hanlon, Senior Vice President at Denuo, the media futures unit of ad giant Publicis Groupe, S.A. “At the same time, marketers clamor to reach interested, though ever-fragmenting audiences with judicious and relevant ad messaging. AdHoc’s contextual video approach deftly bridges those two forces, allowing information and advertising to flourish in a mutually beneficial way.”

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Monday, June 11th, 2007

Can WordPress Compete Against Moveable Type?

Can WordPress Compete Against Moveable Type? ((from One by One Media):

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Tuesday, June 5th, 2007

Use Leafletter to stretch social media utility

Leafletter is a web based application which enables users to create miniature web sites (”Leaflets”) and embed them into social networks, blogs, and other web sites with ease.

A Leaflet is a miniature Flash® based web site that can be displayed anywhere HTML is welcome. For instance, a Leaflet could be distributed to the About Me section of a MySpace Profile, the body of a Blog Entry, and in the Portfolio section of a photographer’s Personal Website, all simultaneously.

Leafletter is geared toward professional content creators - creative artists, media professionals, online sellers - users who seek broader exposure for their content, who probably already have a web site and/or online portfolio, and who want to begin showing their content, in a specific way, on social networks and blogs.

Leafletter is unique in that it gives the user complete control over how his media is laid out, embellished and displayed. It is created using an intuitive browser based (WYSIWYG) design tool, and features such helpful tools as Real Time Layout Changing, whereby a completed page can be viewed in 36 different configurations, Build By Blocks, whereby a user need only fill in Blocks to create a page within a Leaflet, and smooth Flickr integration for users wishing to share photos and maintain control of their presentation.

Once a Leaflet has been created it can be distributed using the familiar process of Copying and Pasting an Embed Code or URL to any location where HTML is accepted.

We have now begun a public beta for which free accounts are available. It only takes 10 seconds to sign up for an account and an optional 5 Minute Tutorial will walk you through the many unique features the product has to offer. Please take a moment to view the Leafletter Beta and consider sending me some of your thoughts.

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Monday, June 4th, 2007

Blog Talk Radio

From Michael at Blog Talk Radio:

“Just thought you and all your readers would be interested in a new live medium called BlogTalkRadio.

While radio has been preoccupied with satellite radio, which requires expensive equipment, pod casting, which is not live, and Internet radio, which requires downloading, services such as BlogTalkRadio pose almost no barrier to participation. Literally, anyone with something to say now has a platform, including the 50 million bloggers, who can speak live to engage their niche communities. Social radio is inherently viral, social and participatory. It may be radio for the MySpace generation.

Go to www.blogtalkradio.com and check it out. It is actually really cool.”

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