blinkx, the world’s largest video search engine, today unveiled AdHoc, the first contextually relevant video advertising platform. Just as Google’s AdSense transformed advertising on the Text Web, blinkx’s AdHoc platform will revolutionize video advertising by matching compelling, customized, TV-style ads to your audience on the Video Web.

blinkx’s AdHoc platform offers content partners and advertisers a unique value proposition — video advertising which combines the emotive power of TV promotion, with the relevance and utility of contextual search advertising. This is an exciting prospect, not only in terms of enhancing viewer experience, but also in increasing the effectiveness of campaigns.

“As video choice continues to explode, consumers desperately need tools that help them easily find what they’re interested in,” said Tim Hanlon, Senior Vice President at Denuo, the media futures unit of ad giant Publicis Groupe, S.A. “At the same time, marketers clamor to reach interested, though ever-fragmenting audiences with judicious and relevant ad messaging. AdHoc’s contextual video approach deftly bridges those two forces, allowing information and advertising to flourish in a mutually beneficial way.”

Technorati Tags: vlog, video blog, videoblog, marketing, advertising, blinkx, online marketing

Top search providers, ranked by total searches. Searches represent the total number of queries conducted at the provider.

Table 1: Top 10 Search Providers for August 2006,
Ranked by Searches (U.S.)

Provider - Searches (000) - YOY Growth - Share of Searches
————————————————————————-
1. Google Search 3,003,205 30% 50.2%
————————————————————————-
2. Yahoo! Search 1,434,169 23% 24.0%
————————————————————————-
3. MSN/Windows Live Search 595,584 3% 10.0%
————————————————————————-
4. AOL Search 328,559 -18.2% 5.5%
————————————————————————-
5. Ask.com Search 136,919 30% 2.3%
————————————————————————-
6. My Way Search 135,706 42% 2.3%
————————————————————————-
7. iWon Search 30,827 -15% 0.5%
————————————————————————-
8. EarthLink Search 24,324 -20% 0.4%
————————————————————————-
9. Dogpile.com Search 23,033 -18% 0.4%
————————————————————————-
10. SBC Yellow Pages Search 22,929 36% 0.4%
————————————————————————-

Technorati Tags: nielsen, netratings, search, searchengine, yahoo, google, msn, aol, ask, marketing

How to Drive Traffic to Your Online Video - Clickz

Heidi Cohen describes how to integrate your offline marketing with online tools to get more traffic to your videos.

Technorati Tags: video marketing, vlogging, videoblogging

Ok, maybe I embellished a little too much but David Garfinkel has a good post on the power of video or vlog to sell a concept/idea/product.

Video Copy That Sells: Here’s a World-Class Example You Can See Two Days Before It Airs Nationwide - and, The Cost Is Real-World, Not Out of This World! - David Garfinkel

Technorati Tags: video, adcopy, ad copy, videoblogging, videoblog marketing

The Instant Vlogging Manifesto - Richard BF

“An Instant Vlog is a videoblog post which was not planned, and has no overdubs. It is instant, ad hoc and improvised.”

Technorati Tags: vlogging, videoblogging, howto

21 Tactics To Increase Blog Traffic - SEOmoz Blog

The good stuff just keeps coming at you and here is another great post on generating more traffic for your blog/podcast/videoblog. And I may even put some of these tips into use!

The turning off comments to prevent your site from looking dead is a new one. Actually this may have affected this blog as well so off with the comments.

Technorati Tags: blogging, promotion, blog marketing, traffic, lists, links, seomoz, tagging, linking, guestblogging

Andrew at Bourland.com covers how to do a simple video blog on your mac.

Technorati Tags: videoblogging, tips, tutorial, clickz, bourland

Jay Dedman cover the definition of a videoblog.

Technorati Tags: videoblog, videoblogging, video blog, axiom, jaydedman

MXL Microphones announced the introduction of the MXL USB.006 computer microphone for instant professional CD quality recording on a P.C. or Mac. The new mic plugs directly into any USB port on any
portable or desktop computer and is ready to record a big rich studio sound not possible with electret or dynamic mics.

The new MXL USB series features a Large 24 K Gold Diaphragm Pressure Gradient capsule and low noise electronics that gives users the same high quality sound of large studio mics that require mixers
with 48 volt phantom power and other recording equipment to record and playback the recordings.

In addition to getting high quality sound in the home studio it’s also a very exciting tool for multimedia, news and broadcast applications using portable computers for remote recording of concerts, lectures, or even documenting outdoor sounds in full fidelity for film and TV backgrounds.

The analog section of the MXL USB mics features a low noise front end, a 20 Hz-20 kHz frequency response, a large gold diaphragm, pressure gradient condenser capsule, and a 3-position, switchable attenuation pad to control the gain, making it easy to configure the microphone to virtually any sound source. The digital section features a 16-bit Delta Sigma A/D converter with a sampling rate of 44.1 kHz and 48 kHz. Protecting the instruments capsule is a heavy-duty wire mesh grill with an integrated pop filter. A red LED behind the
protective grill informs the user that the microphone is active and correctly oriented toward the user.

The MXL USB Series Condenser Microphone will carry retail MSRP of $169.95 and will be shipping in Sept. ‘06.

Also, a new software called MUR (MXL USB Recorder) will be free for downloading on the MXL web site. The software is designed to simulate a DAT or the classic professional 2-Trk professional analog recorder.
The new software provides instant 2-Trk or stereo CD quality recording on a PC. The software instantly recognizes the USB mic without any set-up. Just push record and then playback.

Technorati Tags: podcasting, podcaster, videoblogger, videoblogging, vlogging, mic, podcast tools, mics, marshall, usb mics

New Content Will Be Available Either Direct to Consumers via the Internet, Download onto Portable Video Players, or via Corporate Partners Seeking to Package Content into Broader Service Offerings

ExpertVillage.com today announced it has budgeted $2 million to produce 75,000 new Internet friendly how-to videos over the next eighteen months, using freelance filmmakers/videographers. With the dramatic increase in availability of Internet video, consumers have become accustomed to getting information on the Internet in video form. ExpertVillage.com currently has over 1300 high-quality expert-based Internet videos
available online, and plans to significantly expand its catalog of content available either direct to consumers via the Internet, download onto portable video players, or via corporate partners seeking to package content into broader service offerings.

“The how-to category is uniquely suited to be delivered through video on the Internet, allowing consumers to actually see how to do everything from repairing the garbage disposal to folding an origami swan,” said Byron Reese, CEO of PageWise, the publishers of ExpertVillage. “We have had a tremendous response to our current catalog, and feel these next 75,000 videos will give us the definitive library of how-to advice from experts.”

To reach its goal of producing 75,000 how-to videos in eighteen months, ExpertVillage.com today officially launched its Filmmaker Program located at http://www.expertvillage.com/submit, where new filmmakers or pros with downtime from their day jobs can go to find details on needs requirements, submission formats, and how they can earn $300 per video shoot. The Filmmaker Program taps the collective expertise of the community of independent freelance filmmakers around the world. After setting up an account at ExpertVillage.com, they are able to claim assignments from thousands presently posted. The filmmaker then locates a qualified expert in the assignment topic and begins production of ten to fifteen short how-to videos.

ExpertVillage plans to recruit up to 5000 independent filmmakers via postings on http://www.craigslist.org and other resources. Response from filmmakers has already been promising — the first day the site went
into beta, over 400 filmmakers signed up.

Technorati Tags: videoblogging, jobs, freelance, vlog, vloggers, video blogs, expertvillage, filmmaker